Website Basics: What You Need to Know When You Know Almost Nothing
You enter the website address in your browser’s address bar and the website appears in the window below. Where is the website located? How did it get set up? And how are you able to find it? In a way, it mirrors our physical world.
Branding vs Marketing: The Difference Between Them and Why You Need Both
The terms “branding” and “marketing” are often used interchangeably, which has caused a lot of confusion because they are not the same thing. In this post, I talk about each one and how they work together for your business.
5 Basic Principles of Graphic Design
A cohesive look across all media—both digital and print—is vital to creating a strong brand. Clearly defining expectations and then consistently meeting them builds trust and reliability with clients. In this post, I share 5 basic principles of graphic design to help you improve your DIY design projects.
